The final price is set on-chain. Every transaction is simulated first and refused if it would cost more SOL than shown. The creator fee is paid in ZEC and split as shown under the chart. Coins can go to zero.
To the deployer BFWAiSY4DCg7Dg9vYftnpwiynZTRfMzGzwHWqsX7Xr9Wprofile
Only the current payee can redirect it or turn it into holder rewards. Redirecting hands over control. You can't take it back.
The liquidity share of every trade goes into $SAPLING/ZEC liquidity whose LP tokens are burned, so nobody can pull it. pump.fun takes its own protocol fee on top: 0.95% on the curve, 0.25% after graduation. None of it reaches Sapling. The split can change within the program's bounds: liquidity never below 0.50%, Sapling never above 0.40%.
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On pump.fun the deployer's wallet shows as creator; the creator fee itself goes to Sapling's program (8eNB…nJcd), which splits it on chain.